Is AI Generated Content bad for SEO?

So, is AI Generated Content bad for SEO?

Yes and of course, No, here’s what Bertha Ai came up with when I asked this question of her;

AI-generated content can be a valuable tool for SEO when used correctly.

AI can help in creating large amounts of unique and relevant content quickly. This can improve a website’s search engine ranking.

Did you spot the AI Content there?

Generative AI, generally uses adjectives extensively. Sometimes it’s not needed, but due to the nature of how AI learns, calculates what to say – The language can be, let’s say, a little old fashioned.

Examples are: However, Essential, Ultimately, Ensuring. So, as writers, we need to replace those words and edit the content. The main issue with generating bulk articles with generative AI, is that it sometimes gives incorrect information. It or can be, overly adjective laden and sometimes, just doesn’t make much sense. It’s robotic!

How do we overcome the fact that generative AI can sometimes seem robotic?

I asked Bertha this and here is the result – still fairly robotic right? Although, it’s a great start and better than looking at a blank page.

Bertha producing content on the fly

When using Generative Ai to help you come up with content…

it’s a great idea to use it as a starting point. Read it, take it all in and then edit the content to find your own voice. Let’s see if we can improve upon what Bertha AI gave us.

Make your voice heard:

Insert your own personality including emotion and storytelling elements into the content. Add anecdotes, humor – even sarcasm, or personal insights. If used correctly, will entice your readers and keep them coming back for more.

Talk to your audience naturally and enthusiastically

Write in a tone that feels natural to you and and your readers. Be clear, concise and reach out to your audience with things that you would like to hear, read and see.

Use Ai as a base and learn from it to help you write better

Although AI-generated content provides a foundation. The idea is always to review, edit, and personalize the material to match your brand voice and style. Matching the content to your specific audience can make it feel more compelling and authentic.

A picture paints a thousand words

Add images, videos, infographics, or other visual media to complement the text and enhance the overall user experience. Visuals can break up the text and make the content more visually appealing and engaging.

Monitor and amend if necessary

Continuously monitor the performance of the AI-generated content and gather feedback from users to make improvements over time. Adjusting the content based on analytics data and user responses can help refine the material and make it more human-like.

By following these tips, you can mitigate the robotic feel of generative AI content. And create more compelling, human-centered material that reaches out to your audience.

See what I did there? I think using AI to expand your content. It will give you great ideas will help you produce more human like copy. This will help your audience understand your offerings, opinions and insights so much better.

AI is a helpful content provider as long as you realise that it sits alongside you, rather than replaces you. As far as is it good for SEO – it’s a resounding YES, if you utilise it properly.

Just so you know, Bertha Ai can create Alternative text for your images now in your WordPress website – Why? Well, it’s great for SEO and accessibility – see, I told you AI is useful 😉

This article was written with the help of Bertha AI – a content co pilot for WordPress and Chrome.

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