How to write irresistible product descriptions on your e-commerce website

How to write irresistible product descriptions on your ecommerce website.

Are you ready to take your e-commerce website to the next level? Then you need to learn the secret to writing irresistible product descriptions. Product descriptions are one of the most important elements on an e-commerce website. They are what convince customers to buy your products, and they also play a role in how well […]

How to use an FAQ page as a sales tool

How To Use An FAQ Page As A Sales Tool.

Including a Frequently Asked Questions section on your website is a great way to get out in front of possible objections, minimize time spent by you and your staff answering questions via phone or email, and also provide a “self-service” method for potential customers to get information about your product or service. They can also […]

10 Advantages of using an AI copy assistant inside WordPress

The Bertha.ai icon showing inside a text field on a contact us page

What if your AI assistant was right where you are already working – in the WordPress dashboard? No more jumping between apps or browser windows. No endless copy-pasting. Bertha is right there where you need her, when you need her. Here are 10 of the best ways to use an AI copywriting assistant inside WordPress.

Using AI for SEO: What does this mean for the future of web publishing?

Using AI for SEO: The future of web publishing.

Artificial intelligence (AI) is changing the landscape of SEO. This technology can help website owners to create content that is not only keyword-rich, but also reads well and is engaging for users. As a result, AI copywriting can improve website ranking and traffic, while also providing a better experience for users. But what does this mean for the future of web publishing? In this blog post, we’ll explore some of the ways that AI is changing SEO and web publishing as we know it.

Writing for SEO with Bertha and Yoast

Bertha the robot and Yoasie the Yoast owl illustrations pictured over the SEO section of a WordPress page.

If you’re looking to improve your SEO and get more traffic to your website, then you need to know how Bertha and Yoast work together. When combined, these two powerful tools will help you write faster and rank higher in search engines. Let’s take a look at how they work and what they can do for […]